Growth & content AI, gaming & creator tools

I make videos that people watch to the end, and systems that make the next one better.

I'm the founding marketing hire at an AI startup. I led growth and content as daily signups doubled and MRR grew 4.8×. I script, narrate, edit and publish our videos, and I build AI pipelines that check every video before it ships.

  • 20M+views across channels I built
  • 3videos past 100K on the product channel
  • ~2×daily signups since I took over content
  • 4.8×MRR growth while I led marketing

Selected work

Everything here is public. I produced the videos start to finish: idea, script, narration, edit, publish and retention review.

Thumbnail of the YouTube video I TRIED Every Roblox AI So You Don't Have To

YouTube long-form

127K views

I TRIED Every Roblox AI So You Don't Have To…

Comparison format that stacks views after launch and ties to the product.

Watch on YouTube
Thumbnail of the YouTube Short You Can Generate Roblox Games With AI Now

YouTube Short

113K views

You Can Generate Roblox Games With AI Now…

Cut to the one idea that makes someone stop scrolling.

Watch the Short
Thumbnail of the YouTube video How to ACTUALLY Start Making Roblox Games with AI

YouTube long-form

115K views

How to ACTUALLY Start Making Roblox Games with AI

Beginner tutorial built around retention: hook, pacing, payoff.

Watch on YouTube
Thumbnail of the YouTube video How I Built an ENTIRE Roblox Adventure Game With AI

YouTube AI showpiece

How I Built an ENTIRE Roblox Adventure Game With AI

A full game built with Claude, Roblox Studio MCP and reusable agent commands.

Watch on YouTube
Frame from the X video: Fireball Ability 5,000 R$, Movement System 7,000 R$ and Pet System 10,000 R$ add up to 22,000 R$

X video Sep 29

5,945 views

The era of paying thousands of Robux for systems is over

Product-led video for X on Superbullet's official account.

View on X

X video Sep 22

9,275 views

We tested Claude Opus 5.5 for Roblox dev

Launch-week tie-in with a new model. Official Superbullet account.

View on X

Full channel: youtube.com/@superbullet_ai 3.28K subscribers

Case studies

Long-form YouTube as an organic acquisition channel

Problem
An AI developer product needed signups without paid spend.
My role
Ideas, scripts, narration, edit and publishing for the product channel; retention review on every video.
Result
I led growth and content as daily signups doubled from ~262 to ~522, ~25K above the spring baseline. Our 4 long-form videos reached 325K views and 8.3K watch hours.
~262 to ~522daily signups, doubled
325Kviews on our 4 long-form videos
8.3Kwatch hours

An AI critic pipeline for short-form video

Problem
Short-form quality drifts when one person reviews their own work.
What I built
A production system: scripts checked against 60 written rules and a facts ledger, human-approved storyboards, Remotion renders from templates in 9 visual styles, ~28 automated checks per video (loudness, caption read time, frozen footage, safe zones), and independent critic agents that score script, retention and visuals. Every piece of feedback becomes a numbered lesson, then a rule or a check (44 so far).
How I work: the loop each short goes through, from idea to retention review.
  1. IdeaOne idea that stops the scroll
  2. Script60 written rules and a facts ledger
  3. Critic agentsScore script, retention and visuals
  4. Remotion editTemplates in 9 visual styles
  5. QC~28 automated checks per video
  6. PublishYouTube and X
  7. Retention reviewOn every video

Feedback becomes a numbered lesson, then a rule or a check. 44 so far.

Help Center for beginners, built with AI coding tools

Problem
New users stalled before building their first game.
What I did
Built a beginner-first Help Center with copy-paste AI prompts and AI-readable guides covering 120+ libraries; turned user-reported issues into actionable bug reports and followed fixes through; run a 6.4K-member community.
120+libraries covered by AI-readable guides
6.4Kcommunity members

About

I'm a creator-turned-marketer. I started building gaming channels in 2023 and grew them to 20M+ views: my main channel, ThatFlick, has 47M impressions at a 7.2% click-through rate, a Short past 1M views and a video that drew 108K views in two days. At Superbullet I was promoted to Founding Marketing Lead, report to the CEO, led the hiring of our Marketing Manager, and took over a game as acting Games Director at the CEO's request. I'm a faceless creator: the personality is in the narration and the gameplay.

I use Claude and Claude Code daily, along with Premiere Pro, After Effects and Remotion. I build real things with AI coding tools: the Superbullet Help Center, a multi-agent video production system, a full Roblox adventure game, and a trading risk-management toolkit shipped in 7 days.

Looking for: growth, content or YouTube roles at early-stage AI, creator and growth startups, where the work matters more than years. Full-time, part-time, contract or a paid trial. Remote or on-site; I'll relocate.

Contact

Message me on LinkedIn.